Before the viral binge-drinking trend came on the scene at the turn of the decade, I used to drink Smirnoff ICE on my own free will. It's almost bonkers to think that you could enjoy one of these over the course of an extended period of time, maybe while lounging in a chair in the sunshine by a pool.
Or, if you were like me, drinking a 1L bottle of it at the pre.
I'm not talking about that sugary stuff that goes on cakes.
Basically, you surprise someone with a Smirnoff ICE bottle in an often creative way, and upon discovering it, the victim has to kneel on one knee, tip their head back, and chug the cloudy and citrus-y beverage in one go.
Don't ask me.
They even vehemently denied any participation in the matter, but it seems they now want to capitalize on a consumer trend that brought awareness and attention to the brand it never had before.
For $20, you will get one Smirnoff ICE glass bottle and a trendy looking Cremsiffino Wooden hangers box.
We definitely do need to thank Giftagram for the great prank for Christmas morning!
Of course, please drink responsibly, and make sure you capture your parents' confusion on camera.
