In my family, if you had a problem, complaining wouldn't get you very far. You had a choice: accept it, or do something about it. Bike chain broke? Fix it or walk. Too much homework? Bear down and work through it or get a bad grade. That's how it went.
Well, it seems my house wasn't the only one with that rule, and one entrepreneur has decided that instead of complaining about something, he's going to take action.